The Private Museum Rebranding

Client ︎︎︎ The Private Museum
Year ︎︎︎ 2018
Service ︎︎︎ Branding, Identity, Digital

The Private Museum is a non-profit private museum in Singapore founded in 2010 that aims to provide a platform for private collectors and art practitioners to showcase and exchange ideas concerning cultures and arts with the audience in the public domain. We were tasked to refresh their branding with a new singular system that promotes rigour and consistency across all mediums ranging from brand collaterals to websites.